Brand & Website Development
Simmons, Henderson,
& Associates
When a partner leaves an attorney group or an attorney makes partner, the business name will often change to reflect the new leadership. So when Helen M. Cripps retired and Amy Henderson became partner Cripps & Simmons, LLC changed to Simmons, Henderson, & Associates LLC. It was the opportune time to refresh their brand without losing their reputation. We were honored to help rebrand their law practice.
Solutions
Logo Development
Wayfinding
Signage
Services
- Graphic Design
- Project Management
Refreshing the Attorney Office Logo
Timeless, trustworthy, and simple. That’s how one would describe the new monogram style logo developed for Simmons, Henderson, & Associates LLC. The new logo artistically combines an interlocking S and H and is framed by a tasteful tailored frame for their monogram. When the logo is shown in it’s full version though, the frame is opened on the right side to create a capital C effect where the names nestle into the monogram. This pays homage to the now retired partner, Helen Cripps.
Wayfinding & Collateral
New signage on the exterior of the building can be seen from the street. The updated partners names are prominently displayed on the front door, and the metallic monogram logo welcomes clients in their front lobby. The new logo called for a letterhead update as well, which was provided as both press-ready files and editable templates for on-going digital documents.
Build Your Brand
Find out how we can help during a free discovery call with our team.
Other Branding & Identity WORK
